The San Antonio Clubhouse – Helping Members Gain Independence

Currently the chief executive officer of the San Antonio-based executive-level business strategy firm DMJ Consulting, Dawn Johnson was previously with USAA Marketing. Involved in a number of charitable activities in and around the city, Dawn Johnson is a board member of the San Antonio Clubhouse and the Leukemia & Lymphoma Society.

Accredited by Clubhouse International, the San Antonio Clubhouse was founded in 2003 to serve as a supportive community for men and women diagnosed with mental illnesses. Through the community environment and the organization’s programs, members safely find independence, health, and wellness.

A key component of the San Antonio Clubhouse, the Center for Housing, Employment, and Education (CHEE) is both a resource for members seeking its services and a place of employment. Not only do members manage the inventory and the reception area, but they also clean the building, water plants, and collect clubhouse statistics. For job seekers, CHEE provides help in achieving employment goals.

Most members go through a three-step process to obtain independent employment. Beginning with highly structured transitional employment, members graduate to supported employment, which involves a more traditional interview and hiring process and less input from clubhouse staff. Independent employment may still involve clubhouse input, but members at that stage largely go through the process on their own.


Author: Dawn Johnson of San Antonio

A well-regarded entrepreneur and corporate consultant, Dawn Johnson leverages more than 20 years of experience as a high-level executive toward her role in helping CEOs and senior managers to implement business strategies for reorganization and growth. As the founder and CEO of DMJ Consulting in San Antonio, Texas, Ms. Johnson previously served as Executive Vice President and Chief Marketing Officer of the United States Automobile Association (USAA). She led the Fortune 200 company to achieve a nearly 95 percent customer satisfaction rating while simultaneously encouraging growth and development across all divisions. Dawn Johnson utilizes a wide range of abilities that extend across several different elements of business. Earning her Bachelor’s degree in Journalism and Mass Communications from Kansas State University in 1984, Dawn Johnson joined USAA’s marketing team soon afterward. She spent nearly 15 years with the company’s marketing division, where she oversaw development and integration of marketing plans for the USAA Real Estate Company and the La Cantera Development Company. Working in several managerial roles within the department, Ms. Johnson advanced to President and CEO of USAA’s Financial Planning Services (FPS) unit in 2001. During her two-year tenure, she focused on implementing strategic development and rebranding initiatives aimed at better positioning FPS in the market and changing the company’s public appearance from that of strictly an insurance agency to a comprehensive financial services and products firm. With her turnaround strategies at FPS considered a success, Dawn Johnson advanced to President and CEO of USAA’s Alliance Services division in 2003. Ms. Johnson spearheaded negotiations with USAA’s Alliance partners, ultimately leading to the creation of more product and service discount opportunities for customers and a growth in client satisfaction levels. In 2004, Dawn Johnson was appointed Executive Vice President and Chief Marketing Officer of USAA. As the primary marketing executive at USAA, Ms. Johnson expanded her skill set even further by developing and growing the company’s retention programs and creating stronger collaboration between the marketing and operations teams. Residing in San Antonio, Texas, Dawn Johnson maintains an active lifestyle by reading, hiking, scuba diving, and working out in her leisure time. A travel and wine enthusiast, Ms. Johnson enjoys combining both interests during her vacations.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s